We are seeking a **data-driven, tech-enabled, and strategic** marketing leader with a **proven track record in B2B enterprise SaaS marketing**. This role will oversee all global marketing initiatives, optimize demand generation, and align marketing with sales to drive sustainable growth. The Global Head of Marketing will inherit a team of two marketing specialists and have the autonomy to build and expand the team as needed. **Key Responsibilities** * **Strategic Leadership:** Develop and execute a global marketing strategy that aligns with company objectives, drives lead generation, and supports sales revenue goals. * **Demand Generation & Growth Marketing:** Implement and optimize demand generation programs, ABM strategies, and digital marketing campaigns to drive qualified leads and conversions. * **Brand & Positioning:** Strengthen the company’s market positioning, messaging, and thought leadership to differentiate our solutions in the competitive B2B SaaS landscape. * **Sales & Marketing Alignment:** Collaborate closely with sales leadership to ensure a seamless lead handoff, optimize funnel conversion rates, and improve sales enablement. * **Analytics & Performance Management:** Use data analytics, KPIs, and marketing attribution models to measure, optimize, and report on marketing performance. * **Digital & Content Marketing:** Oversee content strategy, website performance, SEO, PPC, and social media initiatives to enhance online presence and engagement. * **Team Leadership & Development:** Lead, mentor, and expand the marketing team, fostering a culture of high performance, innovation, and collaboration. * **Budget Management:** Manage a **medium-sized marketing budget** effectively, ensuring ROI-driven marketing investments. * **Partnerships & Events:** Develop and execute strategies for industry events, sponsorships, and strategic partnerships to enhance brand visibility and lead acquisition.